KidSport Canada is a national not-for-profit organization that provides financial assistance for sports registration fees and equipment to kids aged 18 and under. Since its establishment in 1993, KidSport has given over 450,000 kids across the country the chance to play sports through grants and introductory programming.
In March of 2013, Metric responded to a national RFP to build the KidSport Canada website. Because there are 178 community chapters that all needed their own individual content, this web project proved to be a huge undertaking. We saw this as a great opportunity to integrate our strategic web design capabilities.
After further analyzing the KidSport RFP, we decided to take a different strategic direction for the project. With plenty of website building experience under our belt, we felt the original approach for the web design was more complicated than it needed to be.
It was important to design a site that better enabled each of the 178 chapters to add their own content, and for this content to easily be monitored. Our concept of a ‘network of content’, rather than a large and complex collection of different websites, is what ultimately led us to winning the KidSport RFP.
- Web Design
- Custom Software
- Information Architecture