New Marketing Benchmarks for Private Schools
Discover the latest digital marketing benchmarks – developed exclusively for the unique needs of private school marketers. Level up your...
GAIN INSIGHTS THAT DRIVE RESULTS
Blog
Take a deeper dive with the Metric team, with practical insights and private school marketing advice designed to help your school grow.
From Curious to Connected: Engaging Families in the Familiarity Stage
When families enter the Familiarity Stage, they're actively exploring your school's culture and unique offerings. Meet them where they are...
How Does My Marketing Budget Stack Up Against Competitor Schools?
Do you ever wish you had more insight into how your competitors are investing in marketing? Enter: The 2024-2025 State...
NAIS + Metric: 2024-2025 State of Independent School Marketing Report
Read highlights from the 2024-2025 State of Independent School Marketing report from NAIS and Metric Marketing – then download your...
Meet Metric at the AISAP Annual Institute
Coming to Maryland in June? We’d love to say hello. Plan to connect, stop by our table, and attend our...
Life After Google Reviews: What Schools Need to Know
In April 2025, Google removed reviews and star ratings from schools’ Google Business Profiles. The result: a landmark shift in...
What Does a Marketing Strategist Do at Metric?
Learn what it's like to be a marketing strategist at Metric Marketing. Explore our culture, our day-to-day, and what you...
Reaching Prospective Private School Parents at the Awareness Stage
In this miniseries, we break down the customer journey step by step so you can make informed decisions that will...
2025 Educational Advertising Awards | Award-Winning School Marketing
Congratulations to our client – the International School of Boston – and the Metric team for a GOLD at the...
Your Guide to a Successful (and Stress-Free) School Email Strategy
Having a hard time getting your school’s email strategy off the ground? Starting with the right goals can make the...
5 Ways to Market Effectively to Millennial Parents
Millennials are no longer the kids – they’re the parents, and they’re shaping the way private and independent schools...
InspirED 2024 Brilliance Awards | Award-Winning School Marketing
The InspirED School Marketers’ Brilliance Awards are the only international competition that recognizes excellence in private and independent school marketing and communications....
Are you looking for a new agency?
We’d love to talk to you. Whether it’s a needs analysis or brand consultation, a strategy session, or just coffee — the conversation will be valuable to your organization.