Metric + Banking on Digital Growth Podcast
Metric + Banking on Digital Growth Podcast: Data Takes Marketing from Cost Center to Revenue Center
Is your marketing working?
Many financial brand marketers have difficulty answering this question, or definitively proving their answer. But it doesn’t have to be that way.
Kevin MacNeil (Metric’s Vice President of Accounts) joined James Robert Lay on the Digital Growth Institute’s Banking on Digital Growth—the fastest growing podcast for financial brand marketing, sales, and leadership—to discuss the trends, pitfalls, and exciting paths forward for credit unions looking to do more with their data.
Some key takeaways and insights include:
Why your credit union or bank needs to be making data-driven marketing decisions
The third-party integrations that may be ruining your data
Why nearly every financial brand’s website isn’t serving them well (and what to do about it)
LISTEN TO THE FULL PODCAST
LEARN MORE ABOUT DATA-DRIVEN MARKETING FOR CREDIT UNIONS
Are you ready to evolve your approach to credit union marketing? We’d love to chat about the trends you’re seeing—and how Metric can help you break ground in new territory. Talk to us today to get started.