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Let our perspectives help elevate your marketing and deepen your brand's engagement.

Make the most of your school's social media presence by establishing clear guidelines for your team. Learn how to streamline content creation, maintain brand consistency, and engage your community.

Maximize Your Summer Camp Marketing Strategy

Your school’s summer programming isn’t just for fun… it can also be a powerful recruitment tool. We’re unpacking some tips  and tricks so you don’t overlook this summer’s campers (who could be your next batch of right-fit families).

 Learn how to turn trending TikTok inspiration into content that can boost your school's online presence and engagement. Try out these five trends that are making a mark right now, and learn how to implement them effectively.

It's important to choose the right social media platform for your school. View our guide outlining the steps to select the perfect platforms, with a mix that’s tailored to your audiences and goals.

Registration is now open for our upcoming webinar with AISAP: Growing Your School Through Data & Advertising.

Marketing When Your Seats are Full

Just because your school is full, doesn’t mean you should stop your marketing efforts. Find out why – and what you can do to make the most of this next admissions season. 

Ready to enhance your school’s Instagram presence? Read our eight simple tips to optimize your profile and make a fantastic first impression.

Level Up Your School’s Search Marketing

Unlock the potential of search marketing for your schools. From conversion tracking to campaign organization to branded keyword campaigns, read about our top strategies for improving the success of your campaigns and finding new opportunities for enrollment growth in 2024.

Spring Clean Your Marketing

Spring is the perfect time to hit pause for just a moment and complete a few ‘spring cleaning’ tasks (or delegate them). Your future self will thank you for reading and following this list of 10 school marketing clean-up tasks.

Planning a photo shoot this year? Or maybe you just know you need more/better photography? We asked our team to create a list of practical tips to help create impactful and engaging photography for your school.

Can SMS be the Game-Changer your Admissions Funnel Needs?

Navigating private or independent school admissions can feel like chasing a moving target. With families bombarded by choices and information, it’s tough for schools to capture their attention. Traditional methods like emails often go unopened, and direct mailers are lost in the shuffle. Schools need a more direct, engaging approach to connect with prospective families. Enter SMS.

Looking for school marketing inspiration? Metric is celebrating our recently honored work for STS - and the rest of the InspirED 2023 Brilliance Award winners!

10 Secrets of a High-Converting Landing Page

Creating or updating landing pages for this admissions season? Discover the 10 most useful tips to create a high-converting landing page that will drive conversions for your school and help you reach your marketing and admissions targets.

Why do families choose your school? And why do they choose it over other options? Take a peek behind the scenes at common marketing strategies and messages for private & independent schools – and discover how to leverage those insights to create a stronger marketing campaign for your school.

10 Digital Marketing Resolutions to Keep in 2024

We asked some of our Metric team members about the top marketing resolutions they’d recommend for 2024 to keep up with trends, learnings, and opportunities for your private or independent school.

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