Earlier this year, Metric Marketing - and three of our clients - were honoured at the annual EduAD Awards - a celebration of the best education industry marketing from across North America.
We want to take this opportunity to thank the teams at Strathcona-Tweedsmuir School (STS), St. John’s-Kilmarnock School (SJK), and the Manitoba Institute of Trades and Technology (MITT) for your ongoing partnership and collaboration. We love working with you and can’t wait to see what comes next!
What are EduAD Awards?
The Educational Advertising Awards are the largest, oldest and most highly respected educational campaign awards competition in the United States. The forum attracts thousands of participants, including secondary schools, universities, and colleges from all fifty states and other international destinations. In the 36th edition of the EduAD Awards, judges consisted of a national panel of advertising and marketing professionals, creative advertising directors, and higher education marketers.
EduAD Award Wins
This spring, EduAd Awards acknowledged Metric Marketing in three different categories for our work with Strathcona-Tweedsmuir School (STS), St. John’s-Kilmarnock School (SJK), and the Manitoba Institute of Trades and Technology (MITT).
STRATHCONA – TWEEDSMUIR SCHOOL (STS)
ONLINE DISPLAY AD
Metric developed an outstanding strategic campaign for STS with bold and creative right-place, right-time messaging to link potential new families with the school. We were awarded for the design and execution of this online display ad - part of a comprehensive digital and social marketing campaign. Read more about the campaign.
ST. JOHN'S - KILMARNOCK SCHOOL (SJK)
DIGITAL VIDEO AD
Metric worked with SJK to develop a digital campaign that would help raise awareness of the school and direct qualified leads to the SJK website - and ultimately encourage these potential new families to enroll. This digital video ad was part of a comprehensive digital and social marketing campaign. Read more about the campaign.
MANITOBA INSTITUTE OF TRADES AND TECHNOLOGY (MITT)
Metric partnered with MITT - a post-secondary institution based in Manitoba, Canada - to develop a new digital viewbook to help boost communication with potential students during the pandemic and beyond. Read about our other work with MITT here.
Let’s Talk About Your Marketing
At Metric Marketing, we develop measurable and practical strategies to help private and independent schools like yours to make the most of your marketing efforts. We'd love to discuss your private school's marketing requirements with you. Contact us today to speak with our marketing professionals or sign up to receive more marketing tips in your inbox.